Writing an Impactful Home Page - This event has already occurred
As the saying goes, you only have one chance to make a great first impression! Your website home page is often the first interaction prospective clients will have with your business. What first impression will they be left with?
This page is your opportunity to engage clients by providing a clear sense of who you are, what you do and why it should matter to them. This session will cover key elements for effective home page copy and provide tips for writing your own impactful copy.
Key takeaways include:
- Elements of an effective home page
- Creating key-word rich content
- Copywriting strategies for conversion
- Home page elements checklist